Line graph
Conversion rate by release
Checkout conversion after each release.
What this chart shows
Rates belong on their own axis. Alone on a line chart, a move from 2.1% to 3.8% looks like what it is — an eighty percent improvement.
The data behind it
Every number on the chart, free to copy and reuse. Download CSV
| Series | Jan | Feb | Mar | Apr | May | Jun | Jul | Aug | Sep | Oct | Nov | Dec |
|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Checkout conversion | 2.1% | 2.4% | 2.3% | 2.9% | 3.1% | 3.4% | 3.3% | 3.6% | 3.8% | 4% | 4.1% | 4.4% |
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