Waterfall chart

User growth bridge

New, churned and reactivated users this quarter.

05K10K15K12K3.2K-1.8K64014KStart of Q3NewChurnedReactivatedEnd of Q3
Made with MakeCharts — User growth bridge

What this chart shows

Net growth is one number and it hides everything. The bridge shows that a healthy-looking quarter was carried by reactivation, not acquisition.

The data behind it

Every number on the chart, free to copy and reuse. Download CSV

CategoryUsers
Start of Q312,400
New3,200
Churned-1,800
Reactivated640
End of Q314,440

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Full guideWaterfall chartWalk from a starting value to a final total through gains and losses, the classic P&L bridge chart.