Sankey diagram
Website traffic sources
Where sessions come from and how many of them convert.
What this chart shows
Four acquisition channels feed one session pool, which then splits into bounced, browsed and converted. The ribbon into 'Converted' is deliberately thin — that gap is the growth problem.
The data behind it
Every number on the chart, free to copy and reuse. Download CSV
| Flow | Sessions |
|---|---|
| Organic search → Sessions | 18,400 |
| Paid ads → Sessions | 9,200 |
| Referral → Sessions | 3,100 |
| Social → Sessions | 2,600 |
| Sessions → Bounced | 14,200 |
| Sessions → Browsed | 14,800 |
| Browsed → Signed up | 2,650 |
| Browsed → Left | 12,150 |
Make it yours in three steps
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